SU - M CLOSED | TUE 10-6 | WED 10-6 | THU-FRI 10-6 | SA 10-4
625 Baxter Avenue | Louisville, KY 40204 • 502-749-6775
2018 We The People BMX bikes are starting to show up! The Justice is a carefully assembled masterpiece with the sophistication and elegance that you just won’t find on any other bike. You’ll notice a lot of attention to detail on the Justice, including the “wear” line on the Saltplus (Sting) tires and the smaller… Read more »
Chris King’s new wheel department hand builds wheels using their legendary hubs laced to rims from ENVE, HED, Stan’s and RaceFace. The particular set pictured here is one of their road offerings that is guaranteed to deliver a new level of performance. THE RIDE: For the renaissance rider that loves to sprint, climb, and everything… Read more »
A tribute to true trail bosses, the DEITY Cryptkeeper is tailored specifically to the needs of riders who thrive on high speed big sets, to those who spend 75% of their time digging, who love the smell of damp dirt, the sound of a slapping shovel, and look upon a lip as a work of… Read more »
Here’s what happens when you take a stock bike and have us install the parts of your dreams. This rider ordered a Kona Sutra and had us install a Schmidt SON Dynamo hub to power his Supernova lights. The end result is the ultimate commuter bike that you can jump on at anytime and not… Read more »
Here’s an interesting take on the common bicycle multi tool. Crank Brothers B-series tools utilize bits that fit into a magnetized socket driver. The B17 even has a removable spring loaded chain tool inside that drops into the socket driver when needed.
Yep, your fatbike can even be upgrade to Industy Nine’s mind blowing wheelset! Handmade in Asheville, NC with full color customization available, the 32 hole hub and spoke chassis is the foundation of all their fat bike system wheelsets. Boasting a legendary three degree freehub engagement the BR760’s are ready for the most technical terrain. Joining the… Read more »
We have a large selection of bikes on sale at the moment including several Norco VFR bikes with disc brakes! Save 10-15% while they last!
Here’s our new shirt to celebrate 10 years of bikes! Printed on super comfy tees with a friendly price tag of $15!
We are extremely excited to announce that today marks our tenth year of business! We’d like to thank everyone who has helped us in any way along this journey. Serving the cycling community is a dream and we truly feel honored do so everyday. Cycling is our passion and we do everything we can to… Read more »
An endurance road bike, the Valence Aluminum delivers refined, long distance comfort and performance. An integrated ARC Endurance system delivers unrivaled vibration dampening, while the super stiff Power Chassis pedaling platform is the source of the bike’s punchy acceleration and a highly responsive ride feel – rewarding riders who like to get up out of… Read more »
