ADD SOME COLOR WITH E13 R 12SP 9-50T CASSETTE

The HELIX R Cassette is an upgrade to any SRAM Eagle or Shimano™ drivetrain*, with more range than any other cassette on the market. The 9 tooth cog lets you step down one chainring size while keeping the same top end gearing and provides not only better ground clearance, but an overall lighter drivetrain. Add… Read more »

WE ARE ONE CONVERGENCE SECTOR RIM: STRONGER, FASTER, MORE COMPLIANT!

STRONGER: 32% improved impact strength over their Union rims. FASTER: 18% less stiff radially for compliance, yet a 5.92% increase in lateral stiffness. DATA-DRIVEN: gives the rider a data-backed increase in lateral stiffness and a wheelset that dampens the rough chatter of the trail. PEOPLE-POWERED: Still and always… hand laid in Canada THEIR BEST RIM… Read more »

SALE: SUBROSA SALVADOR PARK, REG: $519 NOW: $442

Park riding can dish out tons of abuse on a bike, but the Salvador Park is built to battle! Long sessions are more enjoyable when you’re not spending time fixing your bike up. The Salvador Park has chromoly tubing where it’s needed for strength, new frame geometry with a lower stand-over height, includes a gyro,… Read more »

CeramicSpeed Upgrades

  CeramicSpeed is always pushing the limits to make your bike faster. They have a plethora of bearings for every rotating part on your bike. Ceramic bearings decrease drag, are less likely to corrode, and can actually be serviced. Make each pedal stroke smoother than the last. This is your excuse to bling out your… Read more »

PRODUCT HIGHLIGHT: SUPACAZ BAR TAPE

Fusing performance and style, Supacaz delivers the only bar tape worth dreaming about. We boldly claim that Super Sticky Kush is the best bar tape ever. Galaxy series adds just enough color to mix or match with any bike. Tackiest/Best Hand Feel Long Lasting PU Tape Laser Etched Aluminum Bar Plugs High-End Rubberized Finishing Tape… Read more »

NEW ARRIVAL: SCOTT SPARK 960, $3499

The Spark is Scott’s flagship model for those looking to move at a high rate of speed up and down. The redesigned frame with shock integrated into the frame is one of the best looking bike out there and it keeps the shock free from contamination while adding stiffness to that region. While you have… Read more »

PRODUCT SPOTLIGHT: ZIPP 3ZERO MOTO CARBON RIMS

Of all the technologies to be taken from motorcross and applied to mountain biking this is probably the coolest. Zipp’s new 3ZERO MOTO carbon 27.5 and 29 enduro/trail wheelset is inspired by moto to provide riders with the control and durability required for pure speed.   Zipp’s single-wall approach, which they call Moto Technology, allows… Read more »

NEW: PIRELLI CINTURATO GRAVEL RC TIRE

The Cinturato Gravel Hard Terrain is a gravel-specific tire designed for compact terrain and the hardest surfaces. The tread features low, tightly packed knobs and elevated ability to adapt to the terrain, offering a large contact area and therefore excellent feel while riding. The special SpeedGRIP Compound adds features of mechanical resistance and chemical grip… Read more »

NEW: SCOTT ADDICT 20, $3999

The ALL NEW SCOTT Addict 20 was designed from the ground up with those longer days in mind. With geometry that is less focused on racing and more on enduring, this bike is yearning to eat up some miles! For 2023 Scott have outdone themselves with the paint. The metal flake really pops when the… Read more »

INDUSTRY NINE SALE: 25% OFF!

Nearly all of Industry Nine’s line is on sale! 1/1 Wheels and Hubs, Custom and Single-Color Stems, RTR Wheelsets and Custom Hydra Wheels* and Hubs.